Representation.

The social group i have chosen to target my audience towards is the teenager to young adult age range. i have not chosen a specific social group such as goths or chavs to target as the magazine is about all popular music out at the moment and this would include all genres. I chose to do this to create a larger audience range creating more possible readers. I have chosen a picture from mojo magazine to compare with one that i took for my media.

in this picuture both my photo and mojos have the person posing in a solid stance and dressed in a formal style. I did this because it represents power and that they both are trying to make the artists stand out and be seen as a major deal to the music industry. mojos magazine have the the artists looking towards the camara to allow the reader to engage with the artists and helps to make a connection and attract the reader to pick the magazine up. I decided to have ash looking away from the camra to show a sign of rebelious behaviour. This was done to try and help incourage the more rebelious youth culture. As this magazine is after all aimed at all groups and in aimed apon what is in the top charts at the time. mojos picture doesnt contain a back ground. this is to make all the concerntration on the artists so with the help of photoshop i decided to do the same and create a white back ground for my magazine frontcover.

This image now makes the reader look at the artists and concerntrate on the artist on the front cover.

I tryed to subvert the conventional stereotype of youths. They are usually seen as antisocial misbehaving yobs. i wanted to change this collective view of the youths and make it more positive. i trieded to acheive this by having my front cover as a youth (ash) dressed more formally and smart, but yet with a sense of modern fashion. this look also implies power and that is a play on the idea that the youth are the future and they will be the ones in charge.

my magazine has a proconsumerist theme to it. As the magazine is about more than just music but the whole culture and life style as well. This means through out the magazine it will include items and where to buy them. as well as advertising for every thing that matches the life style of the young culture. such as watches, after shave, phones, gadgets and more. my magazine will also incurage these advertisements as they provide a income for the magazine and help fund the magazine to be produced and create profit.